A Division of ASM Events
Over 35 years of experience in more than 30 countries around the world.
Experts in: Events Industry - Selling to the Corporate Sales - Assisting & Developing SME’s
Small & Medium Enterprises (SME’s)
Developing the skills and abilities that a Sponsorship Sales Professional must develop to reach his or her potential.
How to create a successful strategy to gain knowledge in all areas of your company.
Develop a time frame, with specific deadlines, to create a successful game plan.
Understanding of the price you have to pay in order to reach your potential.
Keys to understanding and managing behavioral aspects in reaching professional goals.
Methods to achieve the desired states of mind for success.
Understand our fears and master them for our highest personal and professional development.
Summary - NLP for Sales: How to understand ourselves and key ingredients that will help us in reaching our potential.
Key meetings with other divisions to share information and coordinate various efforts (production, marketing, delegate sales divisions).
Generating a comprehensive strategy for profit maximization.
Planning according to sales cycles of your events – products and services.
Methods to reach your highest levels of potential revenue.
How to define your goals and make this definition quantifiable.
Different tools for monitoring your activities daily, weekly, monthly.
Develop a very effective research strategy in finding your potential clients.
How to analyze the event content and programs using it as part of your strategy to find clients.
Best ways to organize, collect and administrate information.
How to coordinate with your database division to ensure that all information goes into the database.
Using social media to find your potential clients and company executives.
How to improve your organizational skills in saving time.
Set a schedule to take care of your administrative tasks.
Working with a master document to monitor and supervise all activities.
How to prepare the correspondence to send to potential clients.
How internal communication can help you achieve team goals.
Identifying the key factors necessary to implement a plan and achieve success.
What areas are crucial to ensure success.
Develop collaborative surveillance system to improve your performance.
The Importance of planning, in advance, to benefit your productivity.
How to create a schedule in attacking your prospective client base.
How to stop the unproductive activities that waste time.
How to improve your organizational skills to save time.
Developing an effective prospecting script to secure more sales.
How to deal with the “Gate Keepers” (Receptionists – Personal Assistants) to reach the Decision Maker.
Best ways for making your sales presentation dynamic, entertaining and engaging.
The Seven steps to successful selling.
How to build connections with your potential clients and develop a long-lasting relationship.
How to ask the qualifying questions regarding your product in a non-confrontational manner.
How to communicate and deal with gate keepers.
Preparation for your call before you pick up the phone.
Have a well-thought out and planned reason for your call to avoid “gates”.
How to avoid mistakes while dealing with non-decision makers.
Practical guide to overcome objections in four steps.
How to best deal with objections through intelligent questioning.
Learn how to overcome the top five objections in any selling process.
How to understand the difference between a “Major” and a “Minor” objections.
How to create a suitable environment for the closing of the sale.
Different ways of closing the sale.
How to create a sense of urgency in closing.
How to become an effective "closer".
Choose you social media platform as per your target market.
A simple and effective way of using social media.
How to find your decision maker researching social media.
The development of your sites for your events.
Create a network to promote those events.
How to design the appropriate database for your company.
What fields you must include in your database.
Coordination between the database and sales.
Keeping the database clean and updated.
How to increase and keep your database free of mistakes.
Selling marketing ideas to be included in your strategy.
Best use of e-marketing software to generate sales.
Identifying the appropriate publications and industry periodicals to promote your events.
How to develop a strong team between marketing and sales departments.
Which associations you should be working to promote your events.
Skills and variables that create successful teams.
How to develop and inclusive strategy to avoid overlaps.
Building the team in finding and hiring talent.
Coaching: In the day, in the hour and the moment.
Protecting time: You can’t sell if you aren’t spending time with customers.